New Version Adds Merge & Convert Capability to Deduplication of Salesforce Leads, Contacts, and Accounts in Real Time
Dallas, Texas, January 31, 2011 – Symphonic Source today announced it has listed a new version of its Salesforce deduplication app, DupeCatcher on salesforce.com’s AppExchange 2. Enhancements to the new version of DupeCatcher include merge and convert, enabling users even greater flexibility in maintaining high data quality. DupeCatcher provides real time deduplication of Salesforce records as they are manually entered into a Salesforce org.
With its new merge and convert features, DupeCatcher adds even more flexibility to data cleansing and management. With DupeCatcher’s merge feature, users can quickly and easily display data points from multiple like records, select updated and important information via quick radio buttons, and combine duplicates into a single, complete, and accurate Salesforce record. DupeCatcher’s convert feature gives users the ability to match incoming leads to existing contacts or accounts and automatically convert the new lead to the appropriate record type.
“Our goal is to provide Salesforce users with tools that ensure data quality because quality data is the first step in productivity, efficiency, and high levels of customer service” said Stephen Harding, Director of Marketing at Symphonic Source. “We try very hard to keep the lines of communication open with our users. We listen to their data challenges, and we try to respond quickly. DupeCatcher’s merge and convert features are a direct result of feedback from DupeCatcher users, and I’m confident those users will be excited about these additions.”
“We’ve been using DupeCatcher in our Salesforce org for just a couple of months, and already its prevented so many duplicate records from being created” said Claudia Aslin, Director of Operations at HospitalityLawyer.com. “As the Salesforce administrator at my company, I can’t begin to describe what a challenge deduplication is. DupeCatcher has become a much-needed tool for me. Merge and convert make it even more valuable, and they give me the ability to provide necessary data to our teams here at HospitalityLawyer.com.”
DupeCatcher is the first free Salesforce deduplication solution. Its availability on the AppExchange means it is easily installed in a Salesforce org with no software to download or maintain.
About Symphonic Source
Symphonic Source, Inc. delivers a full range of data management tools and services, from data cleansing, and integration, to deduplication, enabling users to realize the full potential of service-oriented architectures (SOA). The mission of Symphonic Source is to enable enterprise information management by providing customers with resources to manage the exponential growth in data and translate that data into meaningful and actionable information. Its initial offering, DupeCatcher delivers real time Salesforce® deduplication of leads, contacts, and accounts. The company is privately-held with offices in the Dallas, Texas. For more information, visit www.symphonicsource.com or www.dupecatcher.com, or call (972) 241-1543.